Spencer Fry is a serial entrepreneur. He has co-founded three bootstrapped companies. He is currently the founder and CEO of Podia.

Personal

In 2009, he published his life plan for the next 50 years.

Startups: Stress and Depression What it’s really like being an entrepreneur.

Tips

Programming

Current Projects

Podia

Podia is an all-in-one digital website builder where you can sell courses, memberships, and digital downloads in one place. Spencer founded it in 2014, although at that time he called it Coach. He shared the story of founding Podia at A New Company. At that time, it was online test prep company that offered students video lessons, practice questions, access to GMAT experts, and more. By 2016, he pivoted. Podia was now a platform for professionals looking to independently market, manage and grow their businesses.

They changed the name to Podia in December, 2017. They shared more information about the name change at Introducing Podia: Coach has changed its name.

In 2019, his team grew from 10 to 20 people. He shared how it changed his role as the founder.

Behind The Scenes

Spencer shared the reasons he decided to launch his fourth company at Why I started Podia
What a week working at Podia looks like
Podia uses 64 tools across the company (operations, product, development, marketing, and support) to run the business. He shared them in a Twitter thread.
Podia’s product process: Spencer’s step-by-step process for product planning and execution
What makes Podia special
Podia hit profitability in 2020. Spencer shared how they achieved that in a Twitter thread.
How has customer feedback changed for Podia as it has grown

Check out Podia

Sweat The Product

In 2014, Spencer launched Sweat The Product. The goal was to create interviews entirely focused around the details of product development and product design. He shared more information about the launch day at Sweat The Product by The Numbers

Visit the website

Past projects

TypeFrag

Spencer launched his first Saas business, TypeFrag.com, in March 2003. He sold the company in 2007.

Burstoid

Spencer used to run a photography blog called Burstoid. It had thousands of readers, however the photography niche was becoming saturaed. It also wasn’t as exciting to source new photographs as it had been.

The above information was taken from Announcing Sweat The Product

Carbonmade

Carbonmade was launched in 2006. By March 2009, it had reached 100,000 users. He shared history of the company at 100,000 Users And So Can You.

He left the day-to-day operations in 2011.

Behind The Scenes

A collection of customer service stories.
Carbonmade’s First Hire: The story of hiring Grant Blakeman.
In 2010, they created a progress page to market a new version of their app.
Carbonmade: 2009 In Review
Carbonmade: 2010 in Review
How they created their ‘Goodbye’ page in one day. The page was to help them identify why people are leaving their service.
What’s A Non-Programmer To Do? (Advanced) How his role changed as Carbonmade shifted out of the startup phase and into the small business phase,

Uncover

Spencer launched Uncover in 2012. Uncover was a company that gave customers everything they needed to start and run an employee recognition program for their company. He shared more about it’s creation in the 2013 post Introducing Uncover. He posted a recap three months later at What I’ve Learned Since Releasing Uncover