Wes Kao is an expert on cohort based courses.

Previously, she was co-founder and Executive Director of Seth Godin’s altMBA

Useful articles

How She Reads Books

Learning first, community second: The juicy challenges of building course communities

Blog

Wes blogs at WesKao.com and at Medium.

In 2015, she did an experiment where she blogged for 29 days straight.

In July, 2020, she celebrated the 10 year anniversary of her blog.

Maven

Maven is a platform for cohort-based courses. Wes co-founded Maven with Shreyans Bhansali and Gagan Biyani.

Visit the website

You can learn more about the concept at a dedicated Notion page.

Wes announced that she was creating a new company in October, 2020. In December, they launched a crowdfunding campaign so anyone could invest in their startup.

They unveiled the name of the company in March, 2021. The process took 6 months and 4 of those months was securing their new domain.

Part of the launch involved a free course on How To Build A Cohort Based Course.

altMBA

The altMBA is an intensive, 4-week online workshop designed by Seth Godin for high-performing individuals who want to level up and lead.

Visit the website

Wes and Seth launched the concept in May, 2015. She posted a summary of the inaugural session at An incredible 31 day sprint.

She has written about the strategies she used for the project at How to grow a community from 0 to 2,000+ active alumni

Before the altMBA, she was Special Projects Lead for Seth Godin HQ, where she produced bestselling Udemy courses, hackathon days, the 7-day Your Turn Challenge, and the bestselling Leadership Workshop. She shared some of the behind the scenes details at her blog.

Past Projects

Good Morning Love

Good Morning Love was a side project Wes shipped in 2015. It was a seven day drip email campaign where you write lovey-dovey notes that get sent to your partner every morning from Feb 14 – Feb 21

She wrote about it more at The Complex Psychological Hooks I Used to Build a “Simple” Side Project.