The Essentials:
Runs the Write Of Passage E-course
Writes essays at Perell.com
Twitter: @david_perell
David Perell is on a mission to teach thousands of people to write online, share their ideas, and build an online audience. He does this via multiple ways on the Perell.com website.
The business started during early 2019. His work aims to challenge the way that online courses are run.
He is an Emergent Ventures Fellow.
Perell.com
David has plans to expand on his current offerings. According to this Twitter thread, those plans include a subscription offer and a traditionally published book.
Podcasts
David hosts two podcasts.
The Write of Passage Podcast is a collection of deep-dives into the writing process. Each episode is a short lesson on a specific aspect of writing onlin
The North Star Podcast is a collection of almost 100 interviews with all kinds of high-performers including Seth Godin, Ryan Holiday, Erika Nardini, Tyler Cowen, and Jason Fried.
Blog
His personal blog focuses on the convergence of media, commerce, technology, and its impact on digital natives and society at large.
Top posts
Tweetstorms
David frequently shares his business insights and experiences in twitter threads, or tweetstorms. He also curates them at a specific Tweetstorm page his website.
- 50 ideas that shape his worldview.
- 18 values for the kind of business we want to build. This was shared when his business was one year old. He expanded on these in Principles of Company Building.
- His business model
Naked Brands
Naked Brands was the first viral article I ever wrote. At the beginning of the year, it was the idea I was most known for. To research a potential book, I launched a Naked Brands Interview Series, but it never took off, in part because I lost enthusiasm for the idea. Furthermore, the success of Write of Passage pushed me to drop the Naked Brands idea and pivot towards online writing
via his Annual Review
Write Of Passage E-Course
One of Davids core offerings is the Write Of Passage e-course. He collaborated with Tiago Forte to film and produce it. They also worked together to improve the student experience. He expanded on the process of creating and growing Write Of Passage at The Story of Write of Passage. He also published an in-depth interview with Tiago in the podcast episode The Future of Education.
The course teaches students a step-by-step method for publishing quality content and distributing your ideas to their professional network.